For the first time, searches for popular insecure OTT devices have now outstripped popular secure OTT devices on Google searches. Online piracy is big business. All content is a target: thematic channels, recent movie releases and particularly live sports. The question is can anything be done to hold back this tide?
With advancements in technology, increasing broadband availability and speed plus secure silicon effectively stamping out control word sharing piracy; the pirates have adapted. OTT piracy, aka content redistribution, is now the biggest threat facing pay-TV operators and content rights holders.
In February 1996, chess champion Gary Kasparov beat Deep Blue, the world’s strongest chess computer. Having suffered a defeat to the computer earlier, Kasparov changed his approach. His moves focused on where the short-term position was cloudy and there was no imminent tactical objective.
He did what the computer wasn’t expecting; hadn’t been designed to handle.
Consolidation within the industry shows no sign of stopping. The EU approves BSkyB’s proposed acquisition of Sky Deutschland and Sky Italia. Vodafone CEO hints at interest in more acquisitions after its recent purchase of Spain’s largest cable operator – Ono. And that’s only a couple of examples. You would image that the inevitable consequence for the “mega” operator is the headache of being locked into multiple long-term vendors.
A recent customer meeting reassured me that operators are interested in breaking free. They just need the headache tablet.