Are online pirates your invisible competition?

We all know the pay-media world is changing. Old business models are under pressure. Digital viewing habits are relegating TV to the 2nd screen. Industry experts all talk about who will triumph in this flux. One ‘brand’ which you rarely see as a serious contender: Online Pirates. But why not?

The usual suspects
Never before have consumers had so much affordable content so easily accessible. The technology advancements opened the door for OTT providers and content owners to go direct to consumers.

Fighting online piracy requires collaboration

Online piracy is a highly sophisticated operation that often spans different countries and jurisdictions. Trying to tackle this on your own will have limited effect. To have an impact means working together.

Hare and the tortoise
Online piracy is one of the biggest threats facing pay-media providers and content owners. It’s a growing pandemic problem and not easy to solve. Pirates are continually adapting. Unhindered by rules and regulations they move at internet speed.