Tag: OTT monetization solutions

Why is forensic watermarking a lifesaver for the video entertainment industry? 

Have you ever noticed your video content redistributed illegitimately all over the Internet? This is a common issue frequently encountered by content owners, copyright holders and service providers in the video entertainment industry. To put an end to this problem, protective measures need to be taken and a useful one among them is forensic watermarking. Let’s discuss which type of video content and which users will benefit the most from this technology. 

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Piracy detection: What benefits does it bring to video entertainment?

Today’s entertainment industry has evolved and diversified rapidly to accommodate the massive surge in the digitalization of content. Whether through the rise of on-demand entertainment or the increasing popularity of live sports broadcast, watching your favorite shows and events are now as simple as the click of a button – but lures in piracy. Read about how piracy detection works and which areas of the video entertainment industry can benefit the most when protecting billions of dollars’ worth of content.

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Pay-TV super aggregation under your watch

Welcome to our blog series about super aggregation and the future of pay-TV. Based on market research and multiple conversations with our customers, we have prepared three blogs to capture and share key insights on how pay-TV operators are developing their super aggregation strategies and how they can differentiate on this new era of media and entertainment. On this first blog, we will focus on why operators must secure and keep watch of their connected platforms to secure their business’ growth and protect their subscriber base.

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