Beyond hype: 4K is coming. Ready or Not!

It’s no longer a debate about when 4K will take off. Based on my experience with HD, it won’t be an easy road but it’s certainly an inevitable march.

It’s happening
The competitive positioning has already begun; from Sony and Netflix through to pay-TV operators. In India Videocon d2h and Tata Sky have announced earlier in July that 2015 is the year to make it a reality.