Tag: watermarking

Piracy Never Rests, Protecting Your Valuable Digital Revenue

The COVID-19 pandemic has altered how content is delivered to consumers for the foreseeable future. With the shift to primarily digital distribution, the value of this revenue is more critical than ever. Content owners and producers will need to be more vigilant to protect against piracy. This requires a robust, comprehensive, end-to-end suite of security services and products – from production to distribution, and beyond – and should leverage specific solutions to protect assets once they are pirated. The time is now to implement fast, simple, innovative, and affordable watermarking and piracy detection and enforcement solutions that provide proven results.

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Increase in Piracy During Pandemic Lockdown

During the COVID-19 pandemic, daily life has gone digital. People are seeking innovative ways of staying connected and entertained while remaining safe at home. Puzzles, toys, and game sales have surged. Unfortunately, piracy is also on the rise. As the world economy gradually reopens, pirates will continue to take advantage of increased demand for new content. Protecting content from piracy will be crucial to mitigating revenue loss during this unprecedented time.

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The $2,000 threat to Pay TV

Many Pay TV operators rely on visual marks or “HashCodes” to fingerprint their content so they can trace piracy leaks to the source. But Irdeto investigations have found tools that help pirates remove these marks openly on sale for less than $2,000. So, what’s the alternative?

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Will the tech giants burst the value of content?

Content is king! So much so that the tech giants (a.k.a FAANG – Facebook, Apple, Amazon, Netflix, Google) are allocating huge budgets to acquiring original content. They want to get into the TV space. But what does this mean for the pay-TV industry? Is it simply supply and demand? Or will inflating content values reach bursting point?

The pay-TV industry is continually evolving to meet the changing needs of its consumers.

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Is 5G the superhighway for cybercrime?

We live in an always connected world. So much so that in The Netherlands they’ve put the red ‘don’t walk’ light on the ground as people are so engrossed looking down at their mobile device. If you ask how wireless connectivity can be improved: it’s faster download, quicker response and more reliable connection. According to its promise 5G will deliver all that and more! Great news for consumers. But will it be the cybercriminals who are real winners?

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A game changing watermark for live sports

Watermarking is an essential part of any anti-piracy program. More now than ever, as pirates have started to remove the broadcaster’s logo from the stream. But with a unique robust watermark, you’re able to identify the source of leaked content, even when the logo is obfuscated. What’s more, there’s a different flavor of watermarking depending on your needs. And now there’s a new revolutionary watermark available.

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IBC 2017 Reflections: much the same but different

Another IBC has come and gone. Who would believe it – this year was my 15th in a row! How did it compare? As you’d expect with a mature industry there was much the same, but it was refreshing to see some differences. See if you agree with my reflections?

Comfortably familiar
Walking into Hall 1, you experience that wave of excitement and

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